Simply Nourish

Tina Klimek - Sr. Art Director
Jason Pease - Sr. Photographer
Whitney Mellis - Sr. Graphic Designer
Kontent Partners - Production

My role:

Sr. Art Director leading team in concept, design, presentation, on location photoshoot planning and direction.

Simply Nourish, a PetSmart proprietary brand pet food, was in need of an overarching re-brand. Working with the internal packaging and marketing teams, we developed a lifestyle-forward brand customers could trust as a natural farm-to-table approach to their pet’s food.