PetSmart Holiday

Tina Klimek - Sr. Art Director
Whitney Mellis - Sr. Graphic Designer/Art Director
Lisa Altomare - Graphic Designer/Art Director
Jason Pease - Sr. Photographer

My role:

Sr. Art Director leading PetSmart’s holiday campaigns 2018, 2019, 2020, & 2021.

PetSmart, being a leading retailer, puts a large emphasis on their holiday program each year. I have led the marketing design efforts for the past 4 years and it has grown exponentially. Putting together a cross functional team internally and externally to produce all marketing assets for in store display and signage, gift card programs, online and printed gift guides, online gift shop, social media and integrated digital campaigns.